Isuzu
Torque Isuzu is a dealership outlet of Isuzu Motors India Pvt. Ltd. that has its presence in 10 cities across the country. Torque is dedicated to maintaining the standards of quality and services of Isuzu to achieve maximum customer satisfaction and reliability.
Torque isuzu being a dealership the social media pesence is of utmost importance and to run the marketing campaigns so hat they can sell the cars was the biggest challenge.
A brand like Hathi Masala needs a quirky and innovative approach which can attract the audience and make it stand out in the industry.
- Our approach was to map out a social media plan which includes regular posting, engagement posts and updating the channels with creatives.
- We planned a 360-degree marketing plan which involved Influencer marketing that was unique to the brand and had great results.
- We designed hoardings which became the talk of the town and helped in establishing brand credibility.
- Contests and giveaways were a major part of our marketing campaigns to maintain the page’s engagement and interaction with followers.
- Our constant focus was to keep the social game on point along with constant interactions and engagement.
- Designs that talk about the brand in a different and interesting way, we curated hoardings and social media creatives which grabbed the audience’s attention.
- Playing with Hinglish words and Bollywood dialogues to create a lasting impression on the audience.
150M+
Impressions through Facebook & Instagram Ads
100M+
Impressions thorugh Google Display & Video Ads
850K+
Overall Clicks
- +150M Impressions in 2 Months through Facebook and Instagram Ads
- +100M Impressions in 2 Months through Google Display and Video Ads
- + 850K Overall Clicks
- During this campaign, the ads were displayed to target audience and custom audience with 5-7 frequency per user
- With the brand awareness and reach objective, ads resulted to magnificent spark in offline stores footfalls
Driven with a social media marketing campaign which focused on revamping the spice brand’s digital presence with innovative techniques. Playing with Hinglish words and bollywood dialogues on our social media to create a lasting impression on the audience as well as generate constant engagement.
